Mobile phone donation is an efficient method of raising money quickly for non profit organisations.
Mobile phone use with text messaging enhancement offers the convenience of donating money without using debt cards or the inconvenience of writing and mailing cheques. Mobile phone donations are conveniently included in the mobile phone’s monthly billing statement. When disaster strikes, immediate financial assistance is required to provide essential items to relief areas, and busy individuals have proven that this means of accessing money without bank accounts being debited, works. A technology driven society has enabled this system of making donations reap huge amounts of monetary benefits for charitable organisations in minutes.
SMS Donations Come of Age in 2010
Evidence that phone donations are working has been seen in hurricane disaster areas and in the latest earthquake ravaged Haiti. Men and women watching the news coverage were able to pick up their Mobile phone, enter a short code, and witness the rising donation amounts as they were being tallied around the world. Mobile phone donations utilise these short codes, or numbers, which have fewer numbers that are easier for mobile users to remember and read. The fundraising organisations determine their own keywords that will access their account. The donations are usually made in increments of five or ten pounds, and the mobile phone company typically sets a limit on the number of donations that are allowed on the phone account within one month.
Instant Fundraising for Charities
Restructuring non profit organisations for receiving donations through mobile phone texting is receiving a lot of publicity. The evidence of the effectiveness of offering donors this type of option is seen in the donation totals that quickly mount within hours. This technology provides monetary relief that is given and received effortlessly. Non profit organisations no longer need to man telephone lines, and organise telethons or relief programs to receive financial assistance that is needed to continue their humanitarian programs.
In less than 48 hours after the earthquake devastated Haiti, two charitable organisations received over $4 million dollars via SMS, or text messaging donations. Mobile phone providers are revamping their current policies concerning SMS donations to keep pace with the changing mode of giving charitable monetary gifts.
This fast paced society expects to give and receive donations through mobile phone text messaging.
